Strategy-led brand identity design that gives you a clear brand foundation and a visual system built for real-world rollout. A complete toolkit so you can show up consistently, attract highest-value clients and achieve your business goals.
Through our collaborative, research-driven process, we uncover and refine your unique brand story and visual identity.
Your ideal customers are making assumptions about your product, service or business based on gut intuition about your brand. Let us create one that builds deeper emotional relationships and inspires trust, loyalty and growth.
A consistent brand drives trust and recognition, which directly translates to stronger customer loyalty and higher revenue. When your visuals and messaging flow from your brand strategy your business becomes instantly recognisable.
Promote your business with clarity and confidence. Get a brand built on research, strategy and data-driven insights about your ideal client and industry, so you can achieve your business goals.
You’ll complete our Brand Discovery Questionnaire. It’s designed to guide big-picture thinking with practical prompts and examples - and we’re on hand to workshop any hurdles with you.
Includes
+ Guided discovery questionnaire
+ Workshop support
+ Brand audit
+ Customer jounery mapping
We get to the core of your purpose, positioning and audience so your brand connects emotionally and performs commercially. Developing a clear, actionable brand strategy that aligns with your business goals.
Includes
+ Brand foundation
+ Value proposition
+ Highest-value audience insights
+ Competitor analysis
+ Brand activation roadmap
+ Brand core values
We shape the voice of your brand so it sounds like you and connects with the people you want to attract.
Includes
+ Brand personality and voice
+ Key messaging
+ Brand statement
+ Internal messaging
+ Audience messaging
+ Tagline creation (if needed)
A curated moodboard that translates strategic insights into visual inspiration, capturing the essence of your new visual direction to align stakeholders before design begins.
Includes
+ Visual exploration
+ Distinct visual direction
+ Synopsis for colour, typography and imagery
+ Layout and hierarchy cues
We craft a complete brand system that’s flexible enough to scale while staying recognisable. We’ll walk you through what we’ve created and why, so you understand how your brand supports your goals now and into the future.
Includes
+ Bespoke complete logo system
+ Brandmarks and supporting statements
+ Colour system and psychology
+ Typography system
+ Support graphics (patterns, iconography, backgrounds)
+ Photography and image direction
+ Real-world mockups for context
+ Series of IP Checks
Everything you need packaged into an easy-to-use Brand Toolkit designed for rollout, with future-proofed file formats and supportive resources.
Includes
+ Full master logo file suite for print and digital
+ Brandmarks and support graphics for print and digital
+ Social media ready-to-use profile images
+ Comprehensive Brand Manual
+ Post-ready launch mockups
+ Full copyright ownership
Our Brand Identity Package is for businesses looking to gain crystal clear brand clarity. Master your brand strategy pillars and visuals with a purpose-built brand toolkit.
"TCN have a broad knowledge of the industry and they were committed from the start to help up us achieve our objectives. They quickly understood who we were and what we stood for - not an easy task due to the sensitive and intricate nature of our line of business!"
